Job Description

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CPT-10976 Digital Marketing Specialist (Social Media Ads, SMM & SEO)

Independent Contractor – [Marketing VA/Junior- Senior Level] (Remote).

Overview

20four7VA is seeking offshore independent contractors to deliver remote services to clients worldwide, with a primary focus on developed markets such as the United States, the United Kingdom, Canada, and Australia.

We are looking for a results-driven Marketing VA to support paid advertising, SEO, and social media management. This role focuses on driving growth through Google Ads, social media campaigns, and organic strategies, while also managing content and engagement across platforms.

The ideal candidate is data-driven, proactive, and experienced in digital marketing, with the ability to optimize campaigns, improve online visibility, and support overall brand growth.

The objective of each engagement is to assist the client in improving business efficiency, enhancing service delivery, or supporting operational functions through high-quality, task-specific services rendered by a qualified contractor.

Scope of Services

Contractors will be required to provide services that align with the following client tasks:

Paid Advertising

Manage and optimize Google Ads campaigns
Manage paid ads on Facebook & Instagram
Review existing ad accounts and relaunch paused campaigns
Conduct A/B testing and performance analysis
Optimize budgets, targeting, and creatives for better ROI
Provide performance insights and recommendations

Search Engine Optimization (SEO)

Support SEO strategy for website rebuild
Optimize website structure, metadata, and on-page SEO
Conduct keyword research and implementation
Collaborate on website updates to improve search visibility

Social Media Management (SMM)

Manage and maintain social media accounts (FB, IG, etc.)
Plan and schedule content calendars
Create or coordinate engaging content (graphics, captions, short-form videos)
Monitor engagement, respond to messages/comments as needed
Track and report social media performance metrics
Align content with brand voice and marketing goals

Each engagement is based on a defined scope of work and is governed by an independent contractor agreement. Services must be performed professionally, with adherence to any timelines, guidelines, and deliverables agreed upon in writing.

Skills

The Contractor must demonstrate proficiency in the following, depending on the Client’s requirements:

Proven experience in Google Ads and social media advertising
Strong understanding of ad testing, optimization, and analytics
Knowledge of SEO best practices
Experience in social media management and content planning
Ability to work independently and proactively
Comfortable making data-driven recommendations

Preferred Qualifications

Experience working with service-based or niche businesses
Familiarity with creative or medical-related industries
Senior-level experience handling multiple ad accounts and platforms

Hours & Engagement

Part-time to start (approx. 20 hours/week)
Flexible ramp-up depending on project needs and performance

Work Schedule

Contracted Hours per Week: 20 Hours
Scheduled Working Days: Monday through Friday
Daily Working Time: EST, TBD

Note: The Company will make reasonable efforts to align the Assigned VA’s schedule with the Client’s preferred hours as set forth above. However, availability may vary based on time zones, capacity, and the contracted hours set in this SOW. Any changes must be mutually agreed to in writing through a revised SOW.

Terms of Engagement

Contractors will operate under a Master Services Agreement and a Statement of Work
This is not an offer of employment; contractors are not employees of 20four7VA or any client
All compensation is processed through 20four7VA according to the terms of the engagement

What we offer

Competitive rates
Weekly payments
Various open roles are available
Free training and upskilling
Constant support and guidance
A vibrant community always ready to support you
And more!

Digital Marketing Specialist