Job Description
Description
Go Vocal is a gov-tech SaaS scale-up reshaping digital democracy. Our platform has empowered 750,000+ people across 600+ cities in 20+ countries to participate in local decision-making. Our mission is to build stronger democracies by making public decision-making more inclusive, participatory, and responsive. Recognized as Europe’s Best Social Impact Startup and featured in The New York Times, Forbes, and TIME magazine, we’re on track to reach 2.5 million active participants.
The role We’re hiring a growth marketing specialist to help build the engine behind Go Vocal’s next growth chapter. You’ll work across the full funnel — from running ABM campaigns that bring governments to our door, to building the automations and workflows that turn interest into pipeline. This is a hands-on, high-learning role. You’ll run demand gen alongside our paid agency, build AI-powered workflows that make the whole team faster, and own the systems that connect marketing to sales. You’ll touch: ads, webinars, lead magnets, CRM, reporting, and sales enablement — and you’ll have real ownership from day one.
If you’re a builder who wants to grow fast in a mission-driven company (and you’d rather ship than sit in meetings), this is your role.
Requirements
What you’ll do
Run ABM and demand gen campaigns — collaborate with our paid ads agency, launch and optimize ABM campaigns across LinkedIn and Google Ads, and build conversion paths (landing pages, forms, lead magnets) that turn traffic into pipeline.
Build AI-powered workflows and automations — use tools like phantombuster, n8n, Clay and AI agents to automate enrichment, nurture sequences, reporting, and repetitive tasks across marketing and sales.
Own full-funnel reporting — implement tracking and attribution, build dashboards, and surface weekly insights on what’s working, what’s not, and where to double down.
Enable the sales team to close faster — deliver enriched account data, marketing assets, sequences, and battle cards. Make sure leads are scored, routed, and followed up on properly.
Run webinar operations — from setup and promotion to follow-up workflows and performance tracking.
Keep the growth stack running — maintain Salesforce data quality, ensure tools sync correctly, and manage lead scoring, segmentation, and lifecycle workflows.
What we expect from you
3–4 years of hands-on B2B marketing experience — you’ve built and shipped campaigns yourself. Bonus points for public sector or mission-driven orgs.
Comfortable with marketing tools and systems — Salesforce (or similar CRM), marketing automation (HubSpot, Marketo, Pardot…), and analytics. You don’t need to be an admin, but you can build a report, fix a workflow, and troubleshoot a sync.
AI and tools savvy — you use AI like a pro, to move faster, and you’re excited to build automations that scale what works.
Data-driven — you make decisions based on evidence, not vibes. You’re comfortable in dashboards, spreadsheets, and attribution models.
Good at working with agencies — you can brief, review, and push external partners for better results.
Generalist energy — you’re happy jumping between a campaign launch, a webinar setup, and a Salesforce report in the same day.
Collaborative — you’ll work closely with sales, product marketing, and leadership. You care about the team winning.
Strong English communication — written and verbal. Other languages are always welcome!
What can you expect from us?
The opportunity to create social impact at scale by helping local governments engage their communities.
A key role in our growth from startup to scale-up (currently 50+ employees) and our continued international expansion.
A healthy, collaborative work culture with autonomy and ownership.
A diverse, international, and mission-driven team that values both purpose and fun.
An informal and flexible work environment — work remotely or from our Brussels HQ.
Regular team events, inspiring lunches, quarterly town halls, and annual global retreats.
10% of your time is dedicated to personal projects and self-development.
A competitive junior compensation package ( 45k-50k OTE), including 26 days of PTO, a yearly training and wellbeing budget, a collective bonus plan, unlimited access to mental well-being support (via OpenUp), full remote-work flexibility, and more.
👉 Go Vocal is committed to diversity, equity, and inclusion. While we’re proud of our cultural diversity and gender parity, we acknowledge the need for greater racial diversity in our team — and we’re actively working to improve it. We strongly encourage individuals from all backgrounds, experiences, and perspectives to apply.
