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Customer Marketing Executive

Job Description

Company Description

Experian is a global data and technology company, powering opportunities for people and businesses around the world. We help to redefine lending practices, uncover and prevent fraud, simplify healthcare, create marketing solutions, and gain deeper insights into the automotive market, all using our unique combination of data, analytics and software. We also assist millions of people to realize their financial goals and help them save time and money.

We operate across a range of markets, from financial services to healthcare, automotive, agribusiness, insurance, and many more industry segments.

We invest in people and new advanced technologies to unlock the power of data. As a FTSE 100 Index company listed on the London Stock Exchange (EXPN), we have a team of 22,500 people across 32 countries. Our corporate headquarters are in Dublin, Ireland. Learn more at experianplc.com.

Job Description

Why this role is important to us

Our Customer Engagement team plays an important role in helping customers understand and improve their financial wellbeing. As a CRM Executive, you’ll help bring this to life by delivering personalised communications that show customers how Experian is on their side.

Work that matters – What you’ll be doing

  • Create customer‑centric CRM campaigns using insight, data and analysis
  • Develop messaging and creative across multiple customer journeys and channels
  • Manage campaigns end‑to‑end, from planning and execution through to reporting and optimisation
  • Manage day‑to‑day CRM activity focused on engaging and retaining existing customers
  • Collaborate with agencies and our teams to ensure campaigns meet brand, content and compliance standards

Qualifications

What you’ll need to bring to the role

  • Experience in CRM and campaign management, including building creative, messaging and segmentation
  • Hands‑on experience using CRM platforms such as Oracle, Salesforce, ExactTarget or Marketing Suite
  • Experience working across direct channels including Email, SMS, Push Notifications and Direct Mail

More about you

  • Customer‑focused and with experience creating relevant, engaging experiences
  • Work with complex data and turning insight into action
  • Organised and comfortable managing multiple priorities at pace
  • A collaborator who enjoys working across cross‑functional teams
  • An excellent communicator, amending style for different audiences

Additional Information

Benefits package includes:

  • Hybrid working - 40% office based
  • Great compensation package and discretionary bonus plan
  • Core benefits include pension, bupa healthcare, sharesave scheme and more
  • 25 days annual leave with 8 bank holidays and 3 volunteering days. You can purchase additional annual leave.

Internal Grade EB9/E

Our uniqueness is that we celebrate yours. Experian’s culture and people are important differentiators. We take our people agenda very seriously and focus on what matters; DEI, work/life balance, development, authenticity, collaboration, wellness, reward & recognition, volunteering… the list goes on. Experian’s people first approach is award-winning; World’s Best Workplaces™ 2024 (Fortune Top 25), Great Place To Work™ in 24 countries, and Glassdoor Best Places to Work 2024 to name a few. Check out Experian Life on social or our Careers Site to understand why.

Experian is proud to be an Equal Opportunity and Affirmative Action employer. Innovation is an important part of Experian’s DNA and practices, and our diverse workforce drives our success. Everyone can succeed at Experian and bring their whole self to work, irrespective of their gender, ethnicity, religion, colour, sexuality, physical ability or age. If you have a disability or special need that requires accommodation, please let us know at the earliest opportunity.

#LI-RN1 #LI-Hybrid

Experian Careers - Creating a better tomorrow together

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