Job description
About Plan A
Plan A, a Diginex Ltd company, is Europe’s leading corporate carbon accounting and decarbonisation software provider, helping companies turn emissions intelligence into financial performance. Its AI-powered, TÜV-certified platform, coupled with expert support, simplifies emissions accounting, target setting, and reduction planning in line with GHG, and SBTi standards.
With offices in Berlin, Paris, and London, Plan A supports more than 1,500 customers, including BMW, Visa and KFC, in reducing costs, improving efficiency, and creating long-term value through decarbonisation.
The Role
We’re seeking a curious and agile Marketing Intern to support our marketing operations. This role offers a unique opportunity to work on high-impact projects that improve marketing efficiency, manage events and content calendars, maintain marketing automation workflows, and leverage AI tools to enhance our discoverability.
Your responsibilities
Marketing Efficiency & Project Management (35%)
- Manage and optimize the marketing content calendar
- Coordinate logistics for marketing events, webinars, and trade shows
- Track marketing project timelines and deliverables
- Identify process bottlenecks and propose efficiency improvements
- Maintain marketing asset library and brand resources
Marketing Automation & Technology (30%)
- Optimize email workflows and drip campaigns in marketing automation platform
- Set up automated nurture campaigns for different buyer personas
- Support CRM data hygiene and lead management processes
- Test and QA marketing automation workflows before deployment
LLM Optimization & Generative Engine Optimization (GEO) (35%)
- Optimize content and web presence for AI-powered search engines (ChatGPT, Perplexity, Gemini)
- Research and implement GEO best practices to increase brand visibility in LLM responses
- Structure content with semantic markup and schema to improve AI discoverability
- Analyze the impact of GEO strategies on brand visibility and traffic
- Stay current on emerging AI search technologies and their marketing implications
Education & Experience
- Currently pursuing or recently completed degree in Marketing, Business or related field
- Strong academic record with coursework in digital marketing or analytics preferred
- Demonstrated interest in AI and emerging marketing technologies
Technical Skills
- Willingness to learn marketing tech tools (HubSpot, Clay, Webflow etc.)
- Basic understanding of SEO principles and content optimization
- Comfortable working with data and creating reports
Core Competencies
Curiosity: Natural inquisitiveness about how things work, always asking “why” and “what if”
Agility: Ability to adapt quickly to changing priorities and pivot strategies based on results
Detail-oriented: Exceptional attention to detail and organizational skills
Analytical mindset: Comfortable working with data and metrics to inform decisions
Tech-savvy: Quick learner with enthusiasm for marketing technology and AI tools
Self-starter: Able to work independently and take initiative
Collaborative: Strong communication skills and team player mentality
Play a meaningful role in advancing our carbon management and ESG software, contributing to our broader mission of driving impactful climate action.
Become part of a collaborative, cross-functional environment where knowledge sharing, mutual support, and collective success are at the forefront.
Enjoy the flexibility of remote work while always having the option to connect with colleagues and work from our offices as you prefer.
Discounts and benefits via the Plan A Corporate Benefits Platform.
