Job Description
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Title: CPT-11492 Social Media & Marketing Virtual Assistant
Independent Contractor – CPT-11492 Social Media & Marketing Virtual Assistant/Marketing VA/Junior-Advanced Level (Remote).
Overview
20four7VA is seeking offshore independent contractors to deliver remote services to clients worldwide, with a primary focus on developed markets such as the United States, the United Kingdom, Canada, and Australia.
A growing personal development organization is seeking a full-time Social Media & Marketing Virtual Assistant to manage the day-to-day execution of marketing across several related brands and initiatives.
The client already works with marketing partners who help establish strategy. The VA’s role is to turn that strategy into consistent execution — keeping social channels active, maintaining content calendars, repurposing content, coordinating campaigns, supporting podcast promotion, monitoring performance, and making sure marketing opportunities and deliverables do not fall through the cracks.
The VA will support marketing initiatives related to books, group programs, nonprofit initiatives, audience growth, podcasts, and future product launches. This is an execution-focused position rather than a high-level marketing strategy role.
The objective of each engagement is to assist the client in improving business efficiency, enhancing service delivery, or supporting operational functions through high-quality, task-specific services rendered by a qualified contractor.
Scope of Services
Contractors will be required to provide services that align with the following client tasks:
Social Media & Content Execution
- Manage and maintain content across Instagram, Facebook, LinkedIn, and YouTube
- Schedule and publish content consistently
- Execute content plans developed by the client and marketing partners
- Adapt content appropriately between platforms and brands
- Repurpose videos, podcasts, written content, and existing materials into posts, reels, clips, and graphics
- Create simple branded content using Canva and AI tools
- Monitor comments, messages, engagement, and basic performance
- Keep profiles, links, and key information current
Content Planning & Coordination
- Maintain organized content calendars across multiple brands
- Help identify what content the client needs to create each week
- Provide topics, prompts, hooks, and talking points based on existing marketing direction
- Follow up with the client for required content and approvals
- Identify gaps in upcoming content
- Keep content organized from initial idea through publication
- Maintain awareness of the different audiences and voices across each brand
Campaign Support
- Execute approved campaigns supporting book sales, group enrollment, audience growth, nonprofit initiatives, and future product launches
- Turn campaign strategy into actionable posting and promotion schedules
- Coordinate required content and campaign assets
- Keep campaign deliverables and timelines organized
- Monitor basic results and identify items requiring attention
- Assist with audience targeting, segmentation, and paid social activities as directed
Podcast Promotion
- Publish podcast clips and promotional assets
- Coordinate with the client’s podcast production partner
- Send promotional assets to podcast guests and encourage cross-promotion
- Promote appearances when the client is featured on other podcasts
- Coordinate basic promotional activity with podcast hosts and their teams
SECONDARY / SUPPORTING RESPONSIBILITIES
As the core social media and content workflow becomes established, the VA may also assist with:
- Identifying relevant podcasts where the clients could appear as guests
- Monitoring relevant social media and content trends
- Conducting basic SEO and search-topic research
- Monitoring audience interests and industry conversations
- Keeping up with meaningful platform changes
- Identifying content formats that are performing well
- Assisting with basic paid social advertising and audience targeting
- Supporting marketing and sales activity surrounding future product launches
- Identifying practical opportunities to repurpose or extend existing content
Each engagement is based on a defined scope of work and is governed by an independent contractor agreement. Services must be performed professionally, with adherence to any timelines, guidelines, and deliverables agreed upon in writing.
Skills
The Contractor must demonstrate proficiency in the following, depending on the Client’s requirements:
- Previous social media or digital marketing experience required
- Content creation and repurposing experience required
- Canva experience required
- Social media scheduling and content calendar experience preferred
- Short-form video/reels experience preferred
- Basic marketing analytics knowledge preferred
- Paid social, podcast promotion, or SEO familiarity is a plus
- Excellent written English required
IDEAL CANDIDATE PROFILE
- Proactive and highly organized
- Strong social media and content execution skills
- Creative with a good eye for professional content
- Able to manage multiple brands, audiences, and priorities
- Excellent written English
- Comfortable repurposing existing content across formats
- Able to work from established strategy and execute independently
- Comfortable following up with clients for content and approvals
- Able to identify gaps and determine what needs attention next
- Comfortable using AI tools to improve content creation and productivity
APPLICATION SOFTWARE KNOWLEDGEABLE / REQUIRED
- Instagram / Facebook / LinkedIn / YouTube
- Canva
- Social Media Scheduling Tools
- AI Content Tools
- Meta Business Suite – Preferred
- Basic Video Editing / Repurposing Tools – Preferred
Work Schedule
- Contracted Hours per Week: 40 Hours
- Scheduled Working Days: Monday through Friday (unless otherwise mutually agreed in writing)
- Daily Working Time: 9:00 AM – 6:00 PM MST
Note: The Company will make reasonable efforts to align the Assigned VA’s schedule with the Client’s preferred hours as set forth above. However, availability may vary based on time zones, capacity, and the contracted hours set in this SOW. Any changes must be mutually agreed to in writing through a revised SOW.
Terms of Engagement
- Contractors will operate under a Master Services Agreement and a Statement of Work
- This is not an offer of employment; contractors are not employees of 20four7VA or any client
- All compensation is processed through 20four7VA according to the terms of the engagement
Role Summary & Requirements
- REQUIRED SERVICE: Marketing VA
- REQUESTED EXPERIENCE TIER LEVEL: Junior, Senior, and Advanced Level
- Contracted Hours per Week: 40 hours/week
- Daily Working Time: 9:00 AM – 6:00 PM MST
- Scheduled Working Days: Monday-Friday
- REPORTING TO/POC: To Be Determined
- Number of VAs: 1
- GENDER PREFERENCE: None
- LANGUAGES SPOKEN/PREFERENCE: English
- ACCENT PREFERENCE: Level A-C (Strong written and spoken English required)
- WRITTEN ENGLISH : Level A – Excellent
- REGION PREFERENCES: Any
What we offer
- Competitive rates
- Weekly payments
- Various open roles are available
- Free training and upskilling
- Constant support and guidance
- A vibrant community always ready to support you
- And more!
