Brand, Culture & Engagement Coordinator | EST Hours (Remote)

Job Description

ISTA Personnel Solutions South Africa is a dynamic and fast-growing BPO company based in South Africa, specialising in providing top-tier operational support to US-based companies. We are not a recruitment agency. We are a dedicated extension of our clients’ teams, delivering high-quality service with precision, efficiency, and a personal touch.

We are recruiting on behalf of a US-based healthcare organisation that supports the placement and employment of healthcare professionals across the United States.

About the Role

We are looking for a creative, proactive, and highly organised Brand, Culture & Engagement Coordinator to join a newly forming department.

This is an exciting opportunity for someone who enjoys building something from the ground up rather than simply following an established process. You will play an important role in shaping employee engagement, culture, brand presence and relationship-building initiatives across the organisation.

This is not a traditional HR role. The position combines elements of brand, social media, internal communications, employee engagement, relationship management, project coordination and content review.

You will be expected to identify opportunities, bring ideas forward, take ownership of projects from beginning to end, build genuine relationships with employees and client facility contacts, and ensure initiatives are followed through and evaluated.

The ideal candidate is a natural self-starter who is creative, curious, approachable and organised, with the confidence to work independently in an environment where not every process has been established yet.

Please Note:

• Working Hours: Monday – Friday, 3:00 PM – 12:00 AM South African time – subject to daylight savings.
• Public Holidays: This role requires working on both South African and U.S. public holidays (compensation for SA public holidays in accordance with the BCEA).
• Internet Requirements: A fixed fibre line with a minimum speed of 25 Mbps (upload & download) and wired Ethernet capability is mandatory. Applicants without a fixed fibre line cannot be considered.
• Power Backup: Reliable backup is required to manage load shedding or outages. Applicants without a power backup cannot be considered.
• Work Environment: Fully remote.
• Role Type: This is primarily a coordination and project-based role rather than a high-volume call centre position. Proactive verbal check-ins and relationship-building conversations will form part of the role.

Job Responsibilities (not limited to):

• Identify gaps and opportunities within employee experience, brand and organisational culture, and proactively bring ideas forward.
• Own projects and initiatives from development and planning through to execution, follow-through and evaluation.
• Build and maintain genuine relationships with employees through proactive check-ins, engagement initiatives and retention efforts.
• Develop proactive relationships with client facility contacts and key stakeholders.
• Create, coordinate and support employee engagement initiatives, including recognition programmes, celebrations, appreciation events and internal campaigns.
• Support internal communications and ensure messaging is engaging, appropriate and aligned with the organisation’s culture and brand.
• Review and audit public-facing content across social media, websites, marketing and PR channels for accuracy, tone and brand alignment.
• Identify opportunities to improve the way the organisation communicates with employees and external stakeholders.
• Coordinate projects, events and engagement activities while keeping timelines, actions and outcomes visible.
• Follow projects through to completion without requiring constant follow-up or supervision.
• Build simple systems, trackers and processes to keep projects and initiatives organised.
• Proactively identify problems and determine whether to resolve them independently or escalate them appropriately.
• Work collaboratively with employees, leadership, client facility contacts and internal teams.
• Bring creativity, warmth, and positive energy to culture-building and engagement initiatives.

Requirements:

Industry Experience:

• Previous experience specifically within healthcare is not required.
• Experience in social media, content creation, marketing, communications, brand coordination, employee engagement, events, relationship management, or project coordination is advantageous.

Soft Skills (Essential):

• Strong self-starter with a proactive approach to identifying opportunities and solving problems.
• Strong ownership mindset — able to take responsibility for an initiative and see it through to completion.
• Comfortable working with ambiguity and building processes where there is not yet an established playbook.
• Creative, curious and able to generate fresh ideas.
• Warm, approachable and empathetic, while maintaining professional boundaries.
• Strong relationship-building and interpersonal skills.
• Highly organised, dependable and able to manage multiple priorities.
• Comfortable working independently with minimal supervision.
• Strong judgement, including knowing when to take ownership and when to escalate an issue.
• Excellent communication skills, both written and verbal.
• Positive attitude and genuine interest in people, culture and the organisation.
• Strong attention to detail and an eye for tone, accuracy and brand consistency.

Technical Skills:

• Basic computer literacy and confident navigation of standard business systems.
• Comfortable using Microsoft Office and Outlook.
• Experience with social media platforms and content creation.
• Comfortable learning new digital tools and platforms.
• Experience with tools such as Canva, Meta Business Suite, website/content management systems, or project management platforms is advantageous.

Advantageous Experience:

• Social media content creation and coordination.
• Internal communications.
• Employee engagement or employer branding.
• Brand coordination or digital marketing.
• Event or campaign coordination.
• Community or stakeholder engagement.
• Project coordination.
• Content review, editing, or quality assurance.
• Experience working in a remote or US

If you are not contacted within 14 working days, please consider your application unsuccessful.