Job Description
Our Story
Launched in 2015, Solde Janeiro is a globally recognized, award-winning beauty brand, drawing inspiration from Brazil’s beauty rituals, warmth, and spirit. Solde Janeirodelivers a sensory experience beloved by multi-generational consumers worldwide, with clinically proven results, transformative textures, and transportive fragrances.
Headquartered in New York and launched as a digitally native brand, we have expanded globally with teams in Paris, London, and Germany. Our commitment to excellence has earned high-profile honors, including being named one of TIME1 00’s 2024 Most Influential Companies, Fast Company’s 2024 World’s Most Innovative Companies, and WWD Beauty Inc’s Power Brands of 2024, underscoring its leadership in the beauty industry and outstanding workplace. These accolades highlight our dedication to being a leading brand in the beauty industry and an exceptional workplace.
What You’ll Do
We are looking for a Senior Manager of Amazon Media, who will be responsible for leading and executing all Amazon Marketing strategies for US, UK, and potentially more regions.
This role will report to the Associate Director of Amazon E-Commerce, with a dotted line to the Media team.
What You’ll Be Working On
Paid Media Strategy & Execution:
Stay on the cutting edge of all things Amazon marketing within Seller Central, including Amazon Advertising, AMS, AMG, DSPs, Promotions, etc.
Use media to accelerate the Amazon flywheel and penetrate organically
Deliver continuous improvement to TACOs, ROAS, ACoS, and Conversion Rate
Evaluate and analyze marketing success across levers, providing strategic insights into what worked, what did not, and actionable areas for improvement on a weekly basis for Senior Leadership
Build and execute Paid Media Strategy in partnership with internal cross-functional teams and agency partners, focusing on channel and overall business growth and KPIs
Main POC for Amazon agency on day-to-day needs, asks and management including campaign set-ups, assets/ creative management, keywords strategy, and planning
Develop Amazon new launch strategy from planning, executing, all the way through reporting
Brief agencies on all new campaigns needed, strategy pivots, and optimizations
Manage Amazon Marketing Budget inclusive of Paid, influencer and sampling efforts ensuring alignment with Amazon team
Forecast quarterly and annual budget recommendations for Amazon based on strategic campaign tactics in coordination with Americas Media team
Maintain all trackers, invoicing, and alignment with over-arching business goals
Collaborate with the Americas marketing teams to ensure that advertising efforts are aligned with product launches, promotions, and overall brand messaging, balanced against where Brand is winning on Amazon
Promotional Support:
Own and manage the Marketing Calendar for Amazon, working collaboratively with Amazon, NA Brand Marketing, Retail, and DTC teams to align on over-arching goals
Support all Promotions Plans such as Prime Day, BFCM, key consumer events, and all future activations around Amazon as a channel
Maintain constant curiosity around new offerings, marketing levers, and white space opportunities for the brand
Creative Management:
Lead creative needs for Paid activations leveraging Amazon creative best practices, liaising with all necessary teams and working cross-functionally with the Amazon Merchandising team to align on SIOPs and processes
Brief Creative on all asset needs behind paid, working cross-functionally with Creative, Project Management teams
Track competitive trends in the Paid Media space, new opportunities, and improve upon existing assets
Manage cross-functional project teams while collaborating with key internal and external stakeholders to improve processes and communication mechanisms
Reporting and Data Analysis:
Collaborate with Director and Business Analyst to develop, track, and support Amazon Marketing KPIs for Amazon
Regularly track and report on KPIs, business needs, insights and learnings for senior leadership
In partnership with NA leadership, deliver reporting needs from the region, global, and leadership teams
Continuous competitive awareness of other brands in the Beauty space, and regular checks with Amazon platform external teams on any new offerings
Influencer Marketing and Events Support:
Experience with Creator Connections and Amazon Influencer network to launch and evaluate programs
Collaborate with cross-functional teams to support Influencers, Events and Activations as needed, working on Product supply, agency management, creative assets and/or ad hoc requests
Align with broader Amazon team on Marketing plans to build a cohesive strategy between Influencers/Events and other strategies
Must Haves
7+ years of experience working in Amazon Ads and Media
Proven experience in a Digital Marketing role or similar exposure within a CPG/ E-commerce company (beauty-preferred) and/or Agency
Experience with Amazon Seller Central, Amazon storefronts and product listings (preferred)
Experience and interest in using data and metrics to determine and drive improvements
Experience in Helium10 and Stackline (preferred)
Proven experience owning program strategy, end to end delivery, and communicating results to senior leadership and cross functional teams
Experience using Microsoft Suite
Highly organized, detail-oriented, interested in SOP creation, optimization and ownership
Strong collaboration and communication skills, working effectively across departments, and fostering a positive, flexible, and solutions-driven attitude
Curious, proactive, and demonstrating a keen interest in understanding E-commerce and the Beauty industry
Self-motivated, able to work both independently and collaboratively within a remote team
Demonstrates commitment to fostering a highly supportive and team-oriented workplace culture
Amazon Global experience a plus
#LI-hybrid
Salary Range
$120,000—$140,000 USD
Why Sol de Janeiro?
- Competitive salary and bonus program for full-time team members
- Flexible hybrid work environment with opportunities for collaboration and growth
- Inclusive culture that values diverse perspectives and celebrates individuality
- The chance to be part of a fast-growing, award-winning global beauty brand
The information contained herein is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee, as these may change or new ones may be assigned at any time.
Sol de Janeiro is committed to diversity and inclusion in the workplace. We are an equal opportunity employer and do not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.
Requests for accommodation due to a disability or any other protected characteristic can be made at any stage of the recruitment process and during employment by contacting our People Experience Team at [email protected].
https://soldejaneiro.com/pages/privacy-policy-sol-de-janeiro
